• Concept development
• Design development
• CAD drawings
• 3D modeling
• Art direction

An exciting project to develop the iconic National Geographic brand into an interactive and entertaining experience for all the family. Guests’ progress is tracked using RFID wristbands, allowing everyone to be given a personalised experience and create their own explorer journal. A range of rides, interactives, physical games and challenges help our junior members fulfil their journey to become an Ultimate Explorer. There were two 4,000m² sites in China, plus two installations in the Middle East and one in Mexico.

P.E.L.partnered with iP2 Entertainment and Pure Imagination Studios for concept development and the design of all the individual activities, through to the full design development stages, including CAD plans, coloured elevations, 3D models, material finishes and some on-site art direction.